CHAMPIONS CHALLENGE XTREME ROUGHSTOCK

Western Nebraska’s most exciting PRCA event debuted during the 2022 Scotts Bluff County Fair and to say it was a hit is an understatement. Some of the world’s best cowboys made the journey to Mitchell, Nebraska to put on a show in this year’s hottest new roughstock event. I had the opportunity to create the logo for this event, and loved seeing it around the arena during it!

This logo is one of my favorites. Living in the midwest my whole life, rodeo is a huge deal. I can thank my parents for taking me to so many PRCA events and gaining a love for the sport.

There are a lot of elements to this logo, from the bucking bronc, the rope pattern, and the old western font, all combined with the colors, this turned out super awesome.

The event itself is a wild one, showcasing the events that get everyone’s hearts racing. I have even got to see this logo nationally televised on the Cowboy Channel.

I always enjoy doing work for things in my area that embody the western lifestyle. To me, it feels really good to see logos like this when attending!

This was my first logo for any professional sport, and it has been a blast to see this event grow. Getting to see your logo displayed at a professional level is unreal to see and I hope to have an opportunity like this again.

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Sonny's 50th